CRMLS Spotlight: Leadership Perspectives on Value

This year has been and continues to be about redefining value across the real estate industry. To help illuminate the value of the MLS from an executive perspective, we are hosting a webinar featuring CRMLS leaders to help guide brokers and office managers in our new era.
To discuss how CRMLS is responding to this current industry moment, our speakers will focus on leadership, the MLS, and looking towards the future.
Speakers include:
- CRMLS Chair: Carolyn Triebold
- CRMLS Co-Chair: Ken Scott
- CRMLS Treasurer: Andy Bencosme
- CRMLS Chief Relationship Officer: Sarah Trent Miranda
Registration is free, but space is limited – register today!
Note: This event is for brokers and office managers only. Please do not share.
The MLS for Consumer Success Survey
We’re launching the “MLS for Consumer Success” initiative that will provide you with valuable consumer-facing materials such as flyers and social posts. To best serve your needs, we’d like you to answer this short survey about what would be most helpful for you to offer your clients.
Book a Demo for New MLS System Perchwell
CRMLS is excited to bring you Perchwell, the brand-new MLS platform designed for the modern era that brings real estate data and user experience into the 21st century.
With Perchwell, you’ll enjoy powerful features like advanced search, client collaboration tools, real-time analytics, branded reports, and hyper-local visualizations.
We invite you to see Perchwell in action by booking a demo with a Perchwell expert today!
For brokerages who opt in to Perchwell, the system will work alongside your current MLS, ensuring no abrupt transitions. This approach gives your agents time to gradually adjust to the new, modern interface while continuing their daily MLS tasks. View our website for more information.
Don’t miss out on the all-star lineup of speakers and panelists
Register now for Thrive 25′ at the Paséa Hotel and Spa in Huntington Beach where you’ll mix, mingle, and hear from industry leaders and influential brokers.
Sessions on Monday, June 9
Back by popular demand, Dr. Christopher Thornberg from Beacon Economics returns as our keynote speaker!
We are also happy to welcome back returning speakers: Phil Hawkins and Barbara Betts.
And for the first time at Thrive we’ll have Greg Robertson and Keith Robinson.
Keep checking our agenda as we announce new sessions, panelists, and speakers.
Thrive Welcome events on Sunday, June 8
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We can’t wait to see you at Thrive ‘25!
Compliance
Get to Know the Compliance Knowledgebase
The CRMLS Compliance Knowledgebase is a collection of guides, reference materials, FAQs, and How-Tos available via the CRMLS Compliance website. Scroll through and search the topics to find answers and instructions for your most common inquiries.
This month we highlight the Compliance Knowledgebase article “Coming Soon FAQs”.
Below is a list of important information to be aware of when using the Coming Soon Status:
- The Coming Soon Form must be signed by the seller prior to submitting the listing as Coming Soon in the MLS.
- You may market a listing in the Coming Soon status to any consumer, whether they are existing clients of the brokerage or not, so long as the marketing clearly labels the listing as Coming Soon and states when the listing will be placed in the status of Active.
- The Coming Soon status allows listing brokers and agents to place a listing in the MLS for cooperation for up to 21 days (except New Construction Listings) while preparing a property for showings (staging, professional interior photos, repairs, etc.).
- The listing will automatically update from Coming Soon to Active on Day 22 of the listing’s input date or on the Start Showing Date, whichever is earlier.
- CRMLS cannot extend the 21-day limit on a listing in Coming Soon status under any circumstances (except New Construction Listings), and the MLS system will not allow you to select a date more than 21 days from the entry date. Should you need more time, you may place the listing in the Hold status.
- No one can show Coming Soon listings to anyone under any circumstances. This includes but is not limited to Virtual Open Houses and Virtual Showings. If you plan to show the property, you must update the listing status to Active or Active Under Contract prior to the showing date.
Note: Coming Soon is a one-time use status. Once changed to Active, the property cannot be changed back to Coming Soon.
View additional Coming Soon resources below:
Compliance Presentations Available to Your Brokerage
As a reminder, CRMLS Compliance is available throughout the year to provide you with various complimentary presentations for your agents. Presentations are available both in-person and virtually. Please fill out our form to schedule Compliance training for your office.
Broker Compliance Helpline
You can contact the Broker Compliance Helpline in three simple steps:
- Make sure your MLS ID is ready (note that only active brokers, office managers, and personal/office assistants connected to a broker or office manager can use theBroker Compliance Helpline). To learn if your ID has the correct MLS user class, please email brokers@crmls.org.
- Call 909-859-2043.
- Press 3 to speak directly to a Compliance Analyst for assistance.
You can reach us Monday – Friday from 8:30 AM – 4:00 PM PT. Please do NOT share this phone number with agents.
If you have questions regarding your user class or personal/office assistant accounts, please email us at brokers@crmls.org.
Enhancements & Products Corner
Upcoming Product Webinars
Join our May webinars to gain insight on our products and systems! This is your chance to learn more about:
- Realtors Property Resource – Market Trends
- ShowingTime for the MLS
- Down Payment Resource
- REImagineHome
- SkySlope Forms BRBC
- Redefining the Value You Offer to Clients
- Glide Offers
- ePropertyWatch
- Realtors Property Resource – Searching
- Realtors Property Resource
- Cloud CMA
- Homes Pro App
- MLS-Touch App
- Realtors Property Resource – Prospecting
- CubiCasa
- CRMLS App
Flex
Join our upcoming Flex system webinars available to you!
Matrix
Join our upcoming Matrix system webinars available to you!
- CRMLS Marketing Solutions
- Realist Tax
- Client Collaboration
- CRMLS Systems and Products Overview
- Quick Tips
- Managing Listings
- CRMLS App
- Searching 101
- Creating a CMA
- Agent Essentials
Paragon
- The newest Paragon update includes enhancements to the Easy CMA feature in Paragon Connect and navigation improvements in the Collaboration Center.
- Paragon 4/22 update
Join our upcoming Paragon system webinars available to you!
- Collaboration Center
- Managing Listings
- Agent Essentials
- Quick Tips
- Paragon Connect
- Creating a CMA
- Searching 101
Did You Know?
Registered Listings are listings your seller wants to exclude from the MLS. You can learn more on our dedicated page covering everything you need to know about correctly entering them in the MLS.