Clearing the Air of Common Misconceptions
In September 2018, the MLS brand known as Sandicor® ceased to exist in the San Diego marketplace. The Pacific Southwest Association of REALTORS® (PSAR) and the North San Diego County Association of REALTORS® joined California Regional MLS (CRMLS), and the San Diego Association of REALTORS® now operates its own MLS, San Diego MLS.
The transition between MLSs resulted in a great deal of confusion in the San Diego real estate marketplace. We’ve prepared this guide to respond to that confusion and bust some of the more common myths we’ve heard in San Diego. Below are a few critical things all San Diego real estate professionals need to know about their MLS situation.
MYTH: Paragon is “going away” for CRMLS users.
TRUTH: On September 19, 2018, the version of Paragon that the agents in San Diego had been using came to be shared by CRMLS and SDMLS. That version of Paragon will expire for both MLSs in September 2020 – every San Diego agent will need to convert to a different version of Paragon.
CRMLS has already built its own version of Paragon. The CRMLS version of Paragon is based on national MLS data standards (RESO) and accesses the entire CRMLS database, including all the property types for all CRMLS data shares throughout the state – currently counting 19 organizations.
When PSAR or NSDCAR are prepared to offer it, San Diego-area CRMLS users may move to the improved CRMLS Paragon system. If you’d like to sign up to test the new CRMLS Paragon or CRMLS Matrix, contact your local Association.
MYTH: CRMLS is stuck with the same rules used by Sandicor.
TRUTH: CRMLS rules are based on the Model C.A.R. MLS Rules, with a few minor adjustments as allowed by NAR/C.A.R. The rules are 95% the same as those all San Diego-area agents were used to under Sandicor. While our focus is on data quality, accuracy, and usability, we regularly review our rules and MLS system fields based on requests and feedback from our members.
CRMLS San Diego Paragon users still operate under the same system regarding statuses, Days on Market calculations, and required fields. CRMLS subscribers using Matrix and the improved CRMLS Paragon system have additional status options, can modify the On Market Date when using the CRMLS Exclusion Form, can enter a property in both Residential and Residential Income, and are not required to enter room dimensions.
CRMLS is also committed to following national real estate data standards. With national standards in place, the CRMLS data feed is easy for vendors to work with, easy for MLS partners to share with, and easy to integrate into brokerage- and office-specific products. That’s why we help lead the national data conversation: our CEO, Art Carter, is also Chair of the Real Estate Standards Organization (RESO).
MYTH: CRMLS doesn’t have tech/MLS support for San Diego.
TRUTH: CRMLS hired familiar, dedicated, and experienced San Diego-area MLS staff in September 2018. In total CRMLS hired 10 former Sandicor employees, including the Sandicor CEO, MLS Technology, Call Center, and Compliance staff, as well as three trainers. In addition, all CRMLS Customer Care Representatives are cross-trained on San Diego Paragon systems and products.
We’re proud to offer support via phone, ticket, and live chat to all our users, including those in the San Diego area, seven days a week – a level of support exclusive in the San Diego area to CRMLS users. The CRMLS Customer Care Department is certified as a Center of Excellence by BenchmarkPortal. To see your options and learn more, visit go.crmls.org/support.